Their Munich HQ was lit up in celebration of their huge achievement
BMW have been celebrating after delivering their targeted 100,000 electrified cars in 2017 as promised.
Just a couple of weeks ahead of New Year’s Eve, the company have managed to reach their goal and to celebrate, their Munich HQ was lit up and looked like a huge battery.
According to BMW AG chairman Harald Krüger, the 99-metre high four-cylinder building was illuminated to show that “we deliver on our promises”.
As well as managing to reach their goal of delivering 100,000 electrified cars in 2017, the company also climbed above the 200,000 mark in sales of their i3.
The company surmises that this is just the beginning and that by 2025, the company will have 25 electrified models available and according to the boss, “electro-mobility will continue to be my measure for our future success”.
Included in BMW’s electrified models range are plug-in hybrids (PHEV) and full battery-electric vehicles.
The company have managed to secure naming rights for all of their ‘i’ models ranging from i1 to i9, as well as iX1 to iX9 which may suggest that electrified SUVs are going to be just as important to the company as conventional electrified cars.
In 2018, an i8 Roadster is expected, with the Mini EV due for release a year later. In 2020 there’ll be a full EV BMW X3 and the BMW iNext, which was previewed at this year’s Frankfurt Motor Show, will be ready to be revealed to the world in 2021.
And there was good news for Britain when it was announced this year that the Mini EV will be made here in the UK.
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